About Us
The Story of We.Fit
Built by Passion, Driven by Community
It all started with sweat, grit, and a shared love for fitness.
We had a vision to create something beyond just a gym — a space where community thrives and fitness becomes a lifestyle.
Years of shared effort and passion led to an incredible opportunity — the chance to take over the very gym where it all started: CrossFit Wädenswil. Seizing the moment, we stepped up and became one of the driving forces behind its transformation.
Fueled by the belief that fitness changes lives, we set our sights beyond one location. With each member’s continued support, we expanded the vision to Meilen, opening CrossFit Gold Coast and building a brand that’s about more than workouts — it’s about connection, growth, and community.
Who We Are
Behind the scenes, we are blending business, creativity, and a passion for fitness. The team focuses on operations and growth, while Belinda Pedol, Chief Creative Officer, led the development of the We.Fit brand vision — ensuring that every element, from tone to visual identity, reflects the energy and inclusiveness at the core of our community.
On the gym floor, Wiktoria Rüegg, Sebastian Erdmann and Jonathan Charlesworth are the welcoming faces that keep the energy high and push you to become the strongest version of yourself.
Our Mission
To help you become stronger, healthier, and happier.
Whether you’re stepping into CrossFit for the first time or you’re an experienced athlete, we’re here to guide you, cheer you on, and celebrate every milestone – no matter how big or small.
nd with that, We.Fit was born.
